INSIGHT


Sometimes, worrying spoils even the best moments of our lives. Almost always, we can blame money for it. Or rather lack of money to make life go the way we wanted.

IDEA


Our idea is ASYNCHRONISATION. We present two ambivalent feelings at the same time: joy and worry. Our characters show great deal of happiness through their acting, but the words they say are complete opposite to what the picture shows. Emotional disharmony appearing within the gap between peoples wishes and possibilities is sown in an integrated campaign including: TV, web, print and point of sale executions.

Pinokio print copy

RESULT


For great results, please wait until this campaign gets off air. 

DATABASE MARKETING
GOLF RIDDLES