THE CHALLENGE


Volkswagen Pasat is a premium for small and medium business owners. How can we show this to them?

OUR IDEA


Small and medium businesses are striving to the top in a smiliar way to Passat which is now entering premium segment, due to high specifications of its equipemnt and extras. We show this in ambiental, OOH and digital creativity.

NIS print 2 copy

THE Result


Great sales performance.

PINOCCHIO
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